What are your competitors doing ?
What are the new developments of your industry?
What are the hot issues among the public and in media ? These are concerns of every companies’ management.
Through our information monitoring and collection, we can provide comprehensive information about your competitors, data and analysis about the developments and trends of specific industries, about new laws and regulations both at a national and local level, and comments on hot issues in media. Our rapid and comprehensive analysis will enable you to know your enemies better and therefore to compete with them more successfully.
In November 2001, our monitoring of the car industry showed that pricing was a very hot issue. 70% of articles advised a reduction in price, 85% of media comments believed there was room for price cuts. We transmitted this information to our client and provided a detailed report including our analysis. After a careful study, our client decided to cut its prices by mid-December. This decision greatly satisfied the consumers and received very positive feedback from the media.
